Yahoo Messanger is a Mess

When we were given the assignment to create a Yahoo Messanger account if we didn't already have one, I was like, "NO!! I hate Yahoo Messagner!!" And with the assignment, we were asked to give information as to how YM could make some improvements so that others would use it. But, before I even wanted to tap into that, I wanted to explain why I don't prefer to use YM.

First off, in my opinion, YM does not have anything appealing to it's display that would make me feel inviting to use the program. For instance, the color which are lavandor and gray are so not active and atrractive that would make me want to use YM. As a matter of fact, I believe that the colors alone cause for a calm, but yet complacent atmosphere. It makes me feel as though I'm in an old-anti-tech era...if that makes sense. It just looks boring, which even makes me think that no one else uses YM...honestly, I don't know anyone who does.

And concerning that, I don't believe that Yahoo has done enough advertizing like it used to do about using YM. And not that I think about it, I started getting less interested with yahoo after middle school. And the reason being is that whenever you thought about the internet and talking with people online, the first think that everyone thought about was AIM (AOL Instant Messanger. In my opinion, AOL has always been the domoninant internet user until recently. But I believe that it will always outdo Yahoo Messanger.

And as to the question as to how YM can appeal to college students...that's the thing, I think that YM is geared moreso towards the highschool and even middle school students. To me, YM just streams off the idea of simplicity, that better suits the ages between 10-17. So, in order to appeal to the colliget level, YM needs to create an atmosphere of education, sophistication, but still fun and energitic.

What Was Coke Thinking??

I was surffing the internet recently, and I came across a commercial by Coke and I must say that I was very bothered and disappointed with the well-known company. The following commercial, I believe is one of the most offensive commercials I have ever seen. Now, personally, I am not offended because I think that the point that Coke was trying to make was that Coke is such a universal product that has the possibility to unify people all over the world...but others may think otherwise...what do you think?

Ethics in Marketing Communication

After reading chapter 3 of our text, as well as seeing some of the clips for Thursdays class, I still will hold true to my thoughts about how marketing agencies are playing a fair game. My thought is that no matter who we as a society market to, it is still left up to the consumers on whether or not they will purchase to products that are presented to them.

An example of such is that of all of the different drugs that are advertised each day, like we talked about in class. The one thing that still strikes me as being odd is that, not matter how much the commercials disclose all of the information about how some(if not all) drugs have side-affects. An example of such is like the drug Celebrex. During the commercial, the information of the side-affects are given such as drowsiness, bleeding, dry mouth...so on and soforth. Now, after that information is given, and the consumer still decides to part-take of that particular drug, they are accountable of the outcome, because they have been warned.

The Power of Marketing

Before I started taking any Marketing classes, I used to think that ads don't affect me in any way...I thought any types of marketing only influenced people who were weak-minded. Now, after learning a few things for class, and also from the Marketing 424 class that I'm taking, I've realized that I fall into that "weak-minded" stereo-type that I had created.

Now, I realized that marketing is apart of the society that we live in. And without it, we wouldn't know about the various products that are available to us...not just to consume for our satisfaction, but also for products that we need for everyday life such as food, jobs, or even clothing. Without marketing, we wouldn't know what's going on in the world of consumer buying.