Friday, January 25, 2008

In-Store vs. On-Line

n the society that we live in today, everything is done by electronics...everything is digital. Shopping has fallen into that same category. Now, don't get me wrong, people are still shopping in stores, but a large portion of the world are now becoming techosavie. Even the children who are growing up these days are learning how to do most everyday functions, online or electronically.

When it comes to shopping in retail, this has become one of the most impersonal experiences. Today, people never have to wait in lines...never have to deal with rude sales associates (if such a thing exist)...never have to deal with unnecessary accessories.

But the alternative to this particular situation is that, when consumers decide to shop more on-line, this tends to cut back on the in-store experience, as well as jobs for retail workers. So, who is right and who is wrong? Are the people who want to provide a personal experience wrong? Or are the people who want to avoid long lines? No one is right or wrong. The only thing to really understand is that people realize that our world is changing each day, and we have to be willing to understand the ever-evolving world that we encounter each day.

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